Cabot Specialty Fluids (now Sinomine Specialty Fluids) is the world’s leading supplier of formate-based fluids for the oil and gas industry. These are high-density clear fluids – hence the liquid-themed designs – that enhance the drilling, completion, workover and intervention processes during well construction and maintenance.
From 2003 up to its recent sale to the Sinomine Resource Group, we were involved in all aspects of Cabot’s marketing communications, including designing, building and managing very large websites in Mandarin, Spanish and English; all forms of advertising; multi-lingual sales and technical literature; PR activity; hardcopy and digital newsletters; stand designs and builds; exhibition/conference support and video production.
Work completed
Concept, design, layout, photography, copywriting, editing, proofing, stand design/ construction, full production of marketing collateral, media planning/buying, website construction/content/management.
For well over 15 years, Transmission has worked closely with us on a wide range of projects, including design, content creation and management for multi-lingual websites, promotional videos, advertising, sales brochures, technical literature, Mailchimp campaigns, media releases and bespoke articles, newsletters, exhibition stand design and management, Microsoft Office templates, etc. Transmission is creative, easy to work with, reliable and understands our needs, reacting quickly to often challenging deadlines.
Alan Carnegie
Head Global Business Development & Asia Middle East & Africa Regions
Sinomine Specialty Fluids
Transmission created substantial websites for Cabot Specialty Fluids and ran them for years, regularly adding updates and new content – not always an easy task given that these contained roughly 350 pages spread over English, Spanish and Mandarin, and more than 100 downloads. The sites generated excellent traffic, scoring highly on key search terms and were often complimented by our customers. Steven is professional and a pleasure to work with – nothing is ever too much trouble – and I can’t recommend Transmission highly enough.
Siv Howard
R&D Manager
Sinomine Specialty Fluids
Transmission has been the go-to source for our marketing communications since 2003. As an integral member of our team, Steven has always delivered on complex and time-sensitive briefs, often surpassing our expectations. We are extremely happy with the creative, innovative and high-quality work, and can confidently recommend Transmission to others looking for a results-orientated communications partner.
Christian Busengdal
Business Director Europe
Sinomine Specialty Fluids
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